Introduction
What is CLV?
CLV matters in ecommerce
Understanding Customer Lifetime Value (CLV)
Benefits of CLV
Why CLV Matters For Ecommerce Businesses
Understanding Customer Lifetime Value (CLV)
Revenue Growth
Retention vs Acquisition
Understanding Customer Lifetime Value (CLV)
Competitive Advantage
Calculating Customer Lifetime Value in eCommerce
Understanding Customer Lifetime Value (CLV)
Metrics and formulas
What’s CLV?
Calculate your CLV
Software and Tools for CLV
How Clv Affects Ecommerce
Satisfaction with the customer experience
Understanding Customer Lifetime Value (CLV)
Product or Service
Personalized and engaging
Efforts to retain customers
Understanding Customer Lifetime Value (CLV)
Customer Lifetime Value: How to Maximize It
Getting to know our customers
Understanding Customer Lifetime Value (CLV)
Personalization and targeting
Understanding Customer Lifetime Value (CLV)
Retention and loyalty programs
Understanding Customer Lifetime Value (CLV)
Getting feedback from customers
Understanding Customer Lifetime Value (CLV)
Upselling and Cross Selling
Understanding Customer Lifetime Value (CLV)
Engaged subscription models
Understanding Customer Lifetime Value (CLV)
Monitoring CLV over time
KPIs for customer lifetime value
Understanding Customer Lifetime Value (CLV)
Analyzing CLV in real-time
With CLV data, you can keep improving
CLV Optimization Challenges
Protecting your data
Understanding Customer Lifetime Value (CLV)
The complexity of attribution
Changing customer behavior
Understanding Customer Lifetime Value (CLV)
Testimonials and examples
Examples from real life
Understanding Customer Lifetime Value (CLV)