Introduction
Understanding Google’s E-A-T and Its Impact on SEO
What is Google E-A-T?
Understanding Google’s E-A-T and Its Impact on SEO
The expertise
The authority factor
Reliability
The origins of E-A-T
YMYL content and E-A-T
From E-A-T to E-E-A-T: Evolution of E-A-T
Let’s talk about “Experience”
Understanding Google’s E-A-T and Its Impact on SEO
It’s All About First-Hand Experience
Understanding Google’s E-A-T and Its Impact on SEO
Showing experience
SEO’s E-A-T
Understanding Google’s E-A-T and Its Impact on SEO
E-A-T at Google
Rankings and E-A-T
Understanding Google’s E-A-T and Its Impact on SEO
E-A-T and user trust
How to Build and Demonstrate E-A-T
Understanding Google’s E-A-T and Its Impact on SEO
Know-how
Getting stuff done
Being trustworthy
Get some experience
Case Studies of Successful E-A-T Implementation
Mayo Clinic
Understanding Google’s E-A-T and Its Impact on SEO
NerdWallet
Understanding Google’s E-A-T and Its Impact on SEO
Wikipedia
Understanding Google’s E-A-T and Its Impact on SEO
Monitoring E-A-T tools and metrics
SEO Tools
Key Metrics
Content Analytics
Common Challenges and Solutions
Challenges
Solutions
Understanding Google’s E-A-T and Its Impact on SEO with AI
Understanding Google’s E-A-T and Its Impact on SEO